Magic Foods withdraws Banana Flavour Ice Lolly
Friday 20 April 2007
Magic Foods is withdrawing all batches of its Banana Flavour Ice Lolly because of a labelling error, which means that milk, which is in the lollies, is not clearly indicated on the label. This makes the product unsafe for consumers who are allergic or intolerant to milk or milk constituents. The Agency has issued an Allergy Alert.
Product affected
- Magic Foods Banana Flavour Ice Lolly
- Best before: 18/08/2007, 28/09/2007 and 29/09/2007
People with an allergy or intolerance to milk or lactose are advised not to eat these lollies.
Magic Foods distributes this product direct to ice cream vans and has contacted their customers and have asked them to return the product to the supplier. Point-of-sale notices have been displayed and an article will be printed in the South London Press today, 20 April. The Anaphylaxis Campaign and Allergy UK have also been informed and have put a notice on their websites.
Allergy alerts
Sometimes foods have to be withdrawn or recalled if there is a risk to consumers because the allergy labelling is missing or incorrect or if there is any other food allergy risk.
In such situations the Agency will issue an Allergy Alert. It is also possible to subscribe to an email alert system to receive automatic messages whenever Allergy Alerts are issued.
Subscribing is a two-stage process. First of all, click on the link below. Click 'Subscribe' and insert your email address before submitting your request. Then we'll send you an email asking you to confirm by clicking on a link. This is to protect you against getting unwanted emails.
If you no longer wish to subscribe to email alerts, simply repeat the process but click on ‘Unsubscribe’ instead. Again, we’ll send you an email asking you to confirm the request. This is to prevent you being unsubscribed by someone else.
You can get details of all the latest allergy alerts as soon as they're issued by getting the details sent as a SMS text message direct to your mobile phone.
To sign up to this free service, simply send the text message ‘START ALLERGY’ to the number 62372. To unsubscribe, just text 'STOP ALLERGY' to the same number.
