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Research project

Consumer insights tracker (April 2022 to June 2023)

Research and consumer insight on behaviours and attitudes to food insecurity, food availability, consumer concerns and confidence in the food chain.

Last updated: 10 October 2023
See all updates
Last updated: 10 October 2023
See all updates

This webpage is no longer being maintained. 

This page contains historical data. For the most up to date information and results please visit the new Consumer Insights Tracker webpage


The Consumer Insights tracker is a monthly survey commissioned by the Food Standards Agency (FSA). Between April 2020 and June 2023, the Consumer Insights Tracker was administered by Ipsos UK. YouGov were appointed as the new supplier of the Consumer Insights Tracker from July 2023. 

This webpage contains historical data collected by Ipsos UK. Monthly bulletins dating back to April 2022 can be found in the next section. Monthly data tables are available to download via the FSA’s data catalogue.

Due to the methodological differences between the two suppliers, data collected from Ipsos (pre-June 2023) and YouGov (July 2023 onwards) should not be directly compared.  

Research reports

Consumer insights tracker report: key findings from December 2021 to March 2022

Consumer Insights Tracker Report March 2022 - March 2023

Monthly updates

April 2022 tracker

May 2022 tracker

June 2022 tracker

July 2022 tracker

August 2022 tracker

September 2022 tracker

October 2022 tracker

November 2022 tracker

December 2022 tracker

January 2023 tracker

February 2023 tracker

March 2023 tracker

April 2023 tracker

May 2023 tracker

June 2023 tracker